Final Words and the Galaxy S 4 Comparison

The One is without a doubt the best Android smartphone I’ve ever used. HTC’s build quality and materials choices have been steadily improving over the past couple of years and I honestly don’t know a more fitting name for its latest flagship other than the One - it’s the one to get. Even iPhone users looking for something different might be tempted by the One.

For me it’s the camera performance and the highlights reel that really seal the deal. The fact that the One is an excellent looking device built out of top notch materials is just icing on the cake.

The rest of the spec list is equally fitting. I’m glad to see 802.11ac make the list. The great speakers and display are both useful and impressive.

Sense took a real step towards subtlety with 5.0, and it’s finally at a point where I don’t really mind the customizations. My preference is still for vanilla Android, but the latest iteration of Sense is far closer than it has ever been. The real trick is ensuring timely updates with major Android releases. If you’re an infrequent smartphone upgrader, the Nexus line is still the best option there.

Despite how well the One does in the build quality, looks and camera departments, HTC has an uphill battle ahead of itself. Samsung is clearly the dominating incumbent in the Android space, and it has the luxury of an order of magnitude higher quarterly revenues to support its smartphone business. If there ever was a David v Goliath race in the smartphone space, it would be between HTC and Samsung.

Zoe and the highlights reel are great features that need marketing to demonstrate and spread their word. The litany of new camera and interaction features that accompany the Galaxy S 4 will likely translate very well to cleverly crafted TV ads. I’d argue that HTC’s camera features (great low light performance, highlights reel) are more useful to me personally, but Samsung’s features (touchless scrolling, dual camera, smart pause) are easier sells to the mainstream smartphone market. Similarly, design and materials choices are obvious advantages for the One, but it’s easier to market a thinner and lighter phone.

Ultimately, HTC appears to have built a great phone for enthusiasts and one that can be marketed, with some effort, to the mainstream. Samsung, by comparison, seems to have its targets set squarely at the mainstream and it has the features and the marketing budget to really capture the attention of that audience. You can argue about the merits of features like the ability to automatically pause video based on whether or not you’re looking at it - personally I’d take better camera performance - but that’s a much easier feature to explain in a TV commercial than why larger pixels matter.

The One is expected to be widely available beginning next month.

The Rest of the Features
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  • DEECEE - Friday, March 29, 2013 - link

    I completely agree there's a HUGE need for a sleek Android, and One is IT! It's just too bad, in trying to be sleek, One has sold its soul in trying to be like iPhone, forgetting to offer the right set of features for the benefits of the consumers. I would love to get the One and not feel like sacrificing a part of my user experience because of it, because that feels dirty, all apple like, and Android should be different, NOT apple like!
  • jayseeks - Friday, March 22, 2013 - link

    I wonder how many people actually take the time to even load the SD card?
  • CeriseCogburn - Friday, March 22, 2013 - link

    If that's called taking time, WHY do you have a smartphone to begin with ?
    LOL
    Just get a Y2K flip dialer with text led screen man.
  • jayseeks - Friday, March 22, 2013 - link

    There are a million other things you can do with a smartphone, like surf the web, genius.
  • eebrah - Saturday, March 23, 2013 - link

    enough people to convince Samsung to include it in their latest Flagship?
  • phillyry - Sunday, March 24, 2013 - link

    I think that the sales of their last flagship 'convinced' Samsung to include it in their next flagship.
  • phillyry - Sunday, March 24, 2013 - link

    I.e. if it ain't broke, don't fix it (much).
  • DEECEE - Friday, March 29, 2013 - link

    OK, let's say that's the case, why would HTC, in their right mind, forget that fact (the need for replaceable battery and SD card)? They don't like large sales volume apparently. The buying decision would be so much easier for so many people if One simply has the replaceable battery and SD slot, it would be for me that's for sure.
  • CeriseCogburn - Monday, March 25, 2013 - link

    No jaysucks wonders, and has no idea, a few pages back he said nearly no one on his word and immense experience and knowledge base.
    The troll is tarded, and says whatever pops into his borged gourd, forget any reality, it's Reality Bloggie spew posting.

    Besides, he should be the CEO, The One, he knows and it's too bad a gigantic successful corporation doesn't listen to his brain farts which smell like rosey.
  • DEECEE - Friday, March 29, 2013 - link

    For me and everyone I know, every phone capable of hold a SD card has a SD card in it, most of them come with one, so good luck overlooking the one obvious short coming of the One. And tell your HTC one, one version 2 of the One, remember to include the replaceable battery and the SD card if HTC is still relevant by then.

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