MWC 2018: ZTE Blade v9 Live Blog (3pm UTC, 10am ET)
by Ian Cutress on February 25, 2018 9:45 AM EST- Posted in
- Smartphones
- ZTE
- Trade Shows
- Axon
- MWC 2018
09:58AM EST - Whirlwind stop at ZTE as part of the MWC Press Event escapades. ZTE last announced the Axon M, a folding smartphone. We're likely to see the Blade v9 at today's event!
09:58AM EST - OK we are here seated at the event
09:58AM EST - No proper seats or tables, just stadium seating
09:58AM EST - I'm front and center, the best place :) I'm glad I have a wide angle lens
10:00AM EST - While I'm here, Anton is hopefully ending up at HMD/Nokia's press event, while Andrei is waiting in line for Samsung's event later. We have to queue early for that one
10:03AM EST - Stadium seating. At least I have plenty of elbow room
10:03AM EST - Just had the tannoy for people to get seated
10:04AM EST - It's pretty clear that ZTE are announcing the Blade v9 today
10:05AM EST - The Blade v8 was launched last year - a 5.2inch Full-HD with a Snapdragon 435 (octo-core A53), around 250 euro
10:09AM EST - Still waiting to start, people still filtering in I think
10:10AM EST - Upbeat music is starting
10:10AM EST - Lixin Cheng, CTO of ZTE Mobile on stage
10:11AM EST - ZTE is commited to providing meaningful innovation
10:11AM EST - Using the power of connections to enrich our lives
10:11AM EST - Innovate to enable people to connect in a meaningful way
10:11AM EST - Seamless without boundaries and without limit
10:12AM EST - Top 5 in many markets around the world
10:12AM EST - Number four in USA ?
10:12AM EST - Top 3 in patents for last 7 years
10:12AM EST - ZTE's purpose comes from its customers
10:13AM EST - ZTE believes that innovation must provide answers to the customer's needs
10:13AM EST - Axon M launched in October, now available globally
10:13AM EST - Available in the US, in Japan etc
10:13AM EST - ZTE is also a global leader in 5G, driving the standard
10:14AM EST - Over 3500 global standardization proposals
10:14AM EST - Unveil worlds first 1.2 Gbps smartphone
10:14AM EST - Also expecting to launch first 5G mobile devices in 2019
10:14AM EST - Tables, access points, and smartphones
10:14AM EST - With leading carriers worldwide
10:15AM EST - But consumers want more - the next transformation
10:15AM EST - Young people want to capture every moment
10:15AM EST - The smartphone should not limit them - it should empower them to be free
10:15AM EST - Announcing the next mobile experience - ZTE will provide consumers greater freedom to capture their lives
10:16AM EST - 'There is something special about the night'
10:16AM EST - >Showing night pictures, just made a sex joke
10:16AM EST - 'The night is when we can truly live without limit'
10:16AM EST - The ZTE Blade v9 is for Living without Limits
10:16AM EST - video time
10:17AM EST - Super low resolution video on this projection
10:19AM EST - Jeff Yee - VP Product Marketing to the stage
10:20AM EST - 'A new type of innovation'
10:20AM EST - ZTE's mission has been equality
10:20AM EST - The Blade cuts through the details
10:21AM EST - Sold 80m Blade devices since its inception
10:21AM EST - The Blade is the lineup for everyone
10:21AM EST - We found that everyone loves social media
10:21AM EST - Social media is about scrolling - the average person transverses 300 ft of social media a day
10:22AM EST - Average person takes 1000 pictures every day with their smartphone
10:22AM EST - what, 1000 ??
10:22AM EST - It should not cost $1000 to unlock your phone with your face
10:23AM EST - Talking about design
10:23AM EST - Glass on both sides, flows seamless into a metal frame
10:23AM EST - 'Feels nice in the hand'
10:23AM EST - Called it Aurora Glass
10:24AM EST - Won an iF Design Award 2018
10:24AM EST - 5.7-inch FHD+ 18:9 screen
10:24AM EST - Achieved without compromising RF performance
10:24AM EST - Bringing 18:9 to the mid-range devices
10:25AM EST - >Alcatel launched 18:9 into sub-100 euro yesterday
10:25AM EST - More content is moving into 18:9 - video and games
10:26AM EST - Thinner bezels than the competition
10:26AM EST - Dual 16MP camera designed for low light performance
10:26AM EST - Showing some pictures on the stage now. But the projector is low resolution
10:27AM EST - Professional influencer and fashion blogger on stage, talking about photography
10:27AM EST - 'We took loads of pictures as a family when I was young'. You and me both, and everyone else here...
10:28AM EST - 'You can have a camera in your pocket'
10:28AM EST - 'In my job I take a lot of pictures'
10:28AM EST - 'Some people take photos of food'
10:28AM EST - 'Lighting is not always good'
10:28AM EST - 'ZTE is solving this problem with the Blade v9'
10:29AM EST - 'We want clear and bright photos'
10:29AM EST - >This influencer isn't speaking in sentences.
10:29AM EST - >Just run on sentences
10:29AM EST - 'You can take photos of your outfits with the Blade v9'
10:29AM EST - 'This is what people have been waiting for'
10:30AM EST - Jeff Yee back to the stage
10:30AM EST - Cameras - f/1.8
10:30AM EST - 16MP, PDAF 2.0
10:30AM EST - 16MP + 5 MP
10:31AM EST - six plastic lens
10:31AM EST - Custom ZTE software - 'Low Light Software' solution
10:31AM EST - It means better pictures in the day and the night
10:31AM EST - Dual lens gives bokeh
10:31AM EST - choosing the focus point and adjust the blur in real time
10:32AM EST - Change the bokeh point after capture
10:32AM EST - 8MP selfie camera
10:32AM EST - More features - AR, Combination Photo, Stickers, Slow Motion, Monochrome
10:32AM EST - Also Face ID Access
10:33AM EST - High resolution camera to enable face detection
10:33AM EST - Still kept the fingerprint sensor - it wasn't a choice of one or the other
10:33AM EST - Sound chamber a smart power amplifier and DTS
10:34AM EST - Snapdragon 450, 3200mAh battery, Android 8
10:34AM EST - Also annoucnign the v9 Vite
10:34AM EST - V9 Vita
10:35AM EST - I missed the spec page on the Vita because my V30 screwed up
10:35AM EST - Blade v9 at 269-euro for 3GB/32GB, 299-euro for 4GB/64GB
10:36AM EST - Blade v9 Vita 179-euro for 2GB/16GB, 199-euro for 3GB/32GB
10:36AM EST - That's a wrap. Time to get some photos.
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